12dz Chapter 514 Stealing Customers
Chapter 514 Stealing Customers
Seeing that his soft approach wasn't working, Wang Jianshe's face darkened: "Mr. Li, Mr. Ma is only trying to resolve this peacefully out of respect for you. If you don't appreciate it, then don't blame us for being impolite."
"You're welcome?" A dangerous glint flashed in Li Xiangyang's eyes. "I'd like to see just how 'impolite' you are."
"Fine! You said it yourself." Wang Jianshe retorted angrily, "Our Boss Ma has plenty of money and manpower. You're still too green to fight us!"
After he finished speaking, he waved his hand, and the dozen or so people in the car all jumped down and surrounded him with fierce expressions.
Upon seeing this, the villagers retreated, and the atmosphere immediately became tense.
Li Xiangyang remained calm and composed, saying, "What? You want to fight? This is Xiaoliang Village, not a place for you to run wild."
"Make a move? Who said anything about making a move?" Wang Jianshe said with a sinister smile. "We're just here to watch the show. But Boss Li had better think carefully; there are some people you can't afford to mess with."
"Is that so?" Li Xiangyang sneered. "Then let me tell you something: this is my territory, and it's not up to outsiders to cause trouble."
Just then, the village loudspeaker blared:
"Attention! Attention! The police are here to inspect safety in our village. Everyone must cooperate!"
Upon hearing this, Wang Jianshe's expression changed drastically, and he quickly signaled to his men, "Get in the car! Let's go!"
The group slunk onto the car, and as Wang Jianshe left, he didn't forget to utter a harsh threat: "Li Xiangyang, this isn't over!"
As soon as the car drove away, Wang Ergou couldn't help but laugh: "Haha! These guys are pretty afraid of the police station!"
"Of course we're scared. They came here to cause trouble. If the police catch them red-handed, Fatty Ma will lose face big time." Li Xiangyang also breathed a sigh of relief.
Since the two sides had already broken off relations, Li Xiangyang went directly to the other party's old customers early the next morning.
Our first stop was Hegou Village.
"Boss Li is here!" The villagers enthusiastically gathered around him.
When two companies compete, everyone benefits and is naturally happy to see the outcome.
Li Xiangyang greeted everyone with a smile, then found Village Party Secretary Lao Tian: "Uncle Tian, I'm here today to sign a long-term cooperation agreement with your village."
“What agreement?”
"It's the mountain produce purchase agreement." Li Xiangyang pulled out a contract he had prepared beforehand. "For all mountain produce from your village, we guarantee to purchase it at 20% above the market price, and we'll give you priority in purchasing it, with cash settlement."
Old Tian took the contract and examined it carefully, his eyes gradually brightening: "This price... is considerably higher than the price at the town's purchasing station."
"We value integrity in business and will never try to lower prices," Li Xiangyang said sincerely. "Once you sign this agreement, your villagers will have a guaranteed price for their mountain produce, and you'll never have to worry about being overcharged again."
Old Tian was interested, but still hesitated: "This... I need to discuss it with the villagers."
“Of course,” Li Xiangyang said, not in a hurry. “But you’d better hurry, because this agreement is only available to the first ten villages. Once it’s over, it’ll be gone.”
Upon hearing this, Lao Tian immediately tensed up: "Then...then let's sign it now!"
With the agreement signed with Hegou Village, things became much easier with the remaining villages. By the afternoon, Li Xiangyang had signed long-term acquisition agreements with six villages.
When they returned to the purchasing station, Wang Ergou was sitting at the door with a worried look on his face.
"What's wrong? You look so dejected," Li Xiangyang asked as he jumped out of the car.
"Fatty Ma's purchasing station has opened, in the next town, and their prices are 10% lower than ours," Wang Ergou said worriedly. "And they've even said that if anyone partners with us, they won't buy their goods."
"Really?" Li Xiangyang wasn't worried at all; instead, he smiled. "Looks like he's in a hurry."
"You can still laugh? All the client relationships we've worked so hard to build, if he ruins them like this..."
"Don't worry," Li Xiangyang patted Wang Ergou on the shoulder, "I went out today and signed exclusive agreements for six villages. He can't take these supplies away from us."
Wang Ergou's eyes lit up: "Really?"
"Of course it's true. Post the contract tomorrow so everyone can see it, so no one is left wondering."
Just then, Zhang Weiping rushed over: "Brother Xiangyang, something bad has happened! Fatty Ma has sent people to spread rumors in various villages that our purchasing station is about to go bankrupt, and that villagers shouldn't deliver goods here."
"Is that so?" Li Xiangyang sneered. "Looks like he's really desperate."
"Then what do we do?"
“It’s simple,” Li Xiangyang said confidently. “We’ll send people out tomorrow, but not to spread any rumors; they’ll deliver money.”
"Give money?" Wang Ergou and Zhang Weiping were both stunned.
“Yes, we’re giving them money,” Li Xiangyang explained. “We’ll find our regular customers who deliver regularly and give each of them ten yuan, saying it’s a year-end bonus to thank them for their continued support.”
"This..." Wang Ergou said with a pained expression, "That will cost a lot of money."
“It’s worth it,” Li Xiangyang calculated. “We have about fifty stable clients, and ten yuan per client adds up to five hundred yuan. But what this five hundred yuan buys is customer loyalty, which is more effective than any advertising.”
Zhang Weiping suddenly realized: "That's right! How could they have the nerve to sell their goods elsewhere after taking our money?"
“That’s not all.” A sly glint flashed in Li Xiangyang’s eyes. “We also need to spread the word that we signed a long-term contract with a major client in the provincial capital, which is why we have the money to give them bonuses. That way, everyone will have even more confidence in us.”
Wang Ergou was utterly impressed: "Xiangyang, your brain is truly amazing!"
The next day, Li Xiangyang actually began to put his plan into action. He and Wang Ergou split up and went door-to-door delivering "year-end bonuses" to their long-time customers.
"Uncle Liu, this is your year-end bonus from our purchasing station. Thank you for your continued support." Li Xiangyang smiled and handed ten yuan to Uncle Liu.
Uncle Liu was flattered: "This...this is too much! We sell goods to you, you pay us; it's just normal business."
“You can’t say that,” Li Xiangyang said sincerely. “We owe everything we have today to the support of all of you villagers. Now we’ve signed a long-term contract with a major client in the provincial capital, and business is booming. Of course, we can’t forget your kindness.”
"A major client from the provincial capital?" Uncle Liu's eyes lit up.
“That’s right, they specifically want our goods, saying the quality is good and our reputation is excellent,” Li Xiangyang boasted at the opportune moment. “So we’re not afraid of competition; we’ll buy as much as the goods are available.”
Uncle Liu was overjoyed: "That's great! We'll still deliver our goods here from now on!"
Similar conversations were repeated in various villages. By evening, Li Xiangyang and Wang Ergou were exhausted, but the results they saw made them very satisfied.